CY 2024 has just begun, and this is a chance to refresh the conversation regarding Public Safety, in the domain of mass notification and response systems and support.  First and foremost, we recognize that myriads of electronic and aural systems are now present in the topology of Public Safety and emergency/ enterprise notification systems.  However, as anyone that knows our practice at FSPS, it’s really all about the desired “response” being activated as well as being accurately informed.  This conversation will focus on the who, what, where and how a large amount of overlapping applications including telephony, social media, sirens, PA  and signage systems can be applied for the one goal:  save and protect lives.